Privacy Policy – Lyora LLC

Introduction and Scope

Lyora LLC (“we,” “us,” “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website lyorallc.store (the “Site”) or make a purchase from us. It also explains your rights regarding your personal information and how to contact us about privacy concerns.

By using the Site or providing information to us, you consent to the data practices described in this Privacy Policy. If you do not agree with any term in this Privacy Policy, please do not use the Site or provide information to us.

This Privacy Policy applies to information collected through the Site and through email, phone, or written correspondence with Lyora LLC. It does not apply to information collected by third parties, including through any third-party websites or services that may link to or be accessible from our Site.

Information We Collect

We collect several types of information from and about users of our Site, including:

Personal Information You Provide Directly

When you interact with the Site, place an order, create an account, contact customer service, or participate in promotions, you may provide us with:

Contact Information: Name, email address, shipping address, billing address, phone number
Payment Information: Credit or debit card number, expiration date, CVV code (collected and processed directly by Stripe; we do not store full payment information)
Account Information: Username, password (stored in hashed, encrypted form), order history, saved addresses, preferences
Communications: Any information you provide when contacting us via email, phone, or our website contact form
Transaction Information: Products purchased, quantities, prices, shipping method, order notes

Information Collected Automatically

When you browse the Site, we automatically collect certain information through cookies, web beacons, log files, and similar technologies:

Device Information: IP address, browser type and version, operating system, device type, screen resolution
Usage Information: Pages viewed, time spent on pages, links clicked, search queries, referring website address, date and time of visits
Location Information: General geographic location derived from IP address (city, state/province, country) but not precise GPS coordinates unless you specifically grant permission

Information from Third Parties

We may receive information about you from third parties such as:

Payment Processors (Stripe): Stripe confirms payment authorization and provides us with a transaction ID, the last four digits of your card, and the card type (Visa, Mastercard, etc.). Stripe does not share your full card number with us.
Shipping Carriers: Carriers provide us with delivery confirmation and tracking updates.
Fraud Prevention Services: We may use services that help us identify potentially fraudulent transactions.

How We Use Your Information

We use the information we collect for the following purposes:

Order Processing and Fulfillment

Process and complete your purchases
Calculate taxes and shipping costs
Confirm orders and provide order updates
Process returns, refunds, and exchanges
Communicate with you about your order status and any issues

Account Management

Create and maintain your account
Remember your preferences and saved addresses
Provide order history and tracking information

Customer Service

Respond to your questions, complaints, or feedback
Investigate and resolve issues with orders, products, or shipping
Provide product information and recommendations

Site Improvement and Analytics

Analyze how customers use the Site to identify areas for improvement
Diagnose and fix technical problems
Monitor and prevent fraud or security breaches
Measure the effectiveness of our website features and content

Marketing and Communications (with your consent where required by law)

Send promotional emails about new products, sales, or special offers (you may opt out at any time)
Display personalized product recommendations on the Site
Administer contests, promotions, or surveys

Legal and Compliance

Comply with applicable laws, regulations, and legal requests
Enforce our Terms and Conditions and other policies
Protect our rights, property, or safety and that of our customers or others

Legal Basis for Processing (for International Users)

If you are located in the European Economic Area (EEA), the United Kingdom, or other jurisdictions with similar data protection laws, we process your personal information based on the following legal grounds:

Contract Performance: Processing is necessary to fulfill the contract we have with you (e.g., to process and deliver your order)
Legitimate Interests: Processing is necessary for our legitimate business interests, such as preventing fraud, improving our Site, and marketing our products, provided these interests are not overridden by your privacy rights
Consent: You have given clear consent for us to process your information for specific purposes (e.g., receiving marketing emails)
Legal Obligation: Processing is necessary to comply with a legal obligation (e.g., tax record keeping)

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and store information automatically. Cookies are small text files that websites place on your device to remember your actions and preferences over time.

Types of Cookies We Use

Essential Cookies: Required for the Site to function properly. They enable basic functions like page navigation, shopping cart, and secure checkout. You cannot opt out of essential cookies without disabling the Site.
Functional Cookies: Remember your preferences, such as language, region, and saved items in your cart. These cookies improve your experience but are not essential.
Analytics Cookies: Collect anonymous information about how visitors use the Site, such as which pages are visited most often and whether users see error messages. We use this data to improve the Site.
Marketing Cookies: Track your browsing habits to display relevant advertisements on other websites and social media platforms. These cookies require your consent where required by law.

Managing Cookies

Most web browsers allow you to control cookies through browser settings. You can:

See what cookies are installed on your device
Block all or specific types of cookies
Delete existing cookies
Set your browser to alert you when cookies are being sent

Please note that blocking or deleting essential cookies may prevent the Site from functioning correctly, including the shopping cart and checkout features.

Third-Party Tracking

We use Google Analytics to analyze Site traffic and user behavior. Google Analytics sets its own cookies and collects information according to Google’s Privacy Policy. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

Data Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share your information in the following circumstances:

Service Providers

We share information with trusted third-party service providers who perform services on our behalf, including:

Payment Processing (Stripe): Processes your credit/debit card transactions and provides us with transaction confirmation
Shipping Carriers (USPS, UPS, FedEx, DHL, etc.): Receive your name, address, and order details to deliver your package
Email Service Providers: Help us send order confirmations, shipping updates, and marketing emails
Website Hosting and Analytics (Google Analytics, etc.): Host our Site and provide usage analytics
Customer Service Software: Help us manage support tickets and communications

We require all service providers to maintain appropriate security measures and use your information only for the specific services they perform for us, not for their own purposes.

Legal Compliance and Protection

We may disclose your information if required to do so by law, or if we believe in good faith that such disclosure is necessary to:

Comply with a legal obligation, subpoena, court order, or government request
Enforce our Terms and Conditions, Shipping Policy, Return Policy, or other agreements
Protect our rights, property, or safety and that of our customers or others
Investigate or prevent fraud or other illegal activities

Business Transfers

If Lyora LLC is involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on the Site of any change in ownership or use of your personal information, as well as any choices you may have regarding your information.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

Encryption: 256-bit TLS encryption for data transmitted between your browser and our Site. Payment information is additionally encrypted by Stripe.
Access Controls: Strict limits on which employees can access customer data. Only employees who need customer information to perform their jobs (e.g., customer service representatives, fulfillment staff) have access, and they are trained on data protection.
Secure Storage: Customer data is stored on secure servers with firewalls, intrusion detection systems, and regular security audits.
Data Minimization: We collect only the information necessary for specified purposes and retain it only as long as needed.

While we strive to protect your information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security. If a data breach occurs that is likely to result in a risk to your rights and freedoms, we will notify you and applicable regulators as required by law.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which we collected it, including to satisfy legal, accounting, or reporting requirements.

Specific retention periods:

Order Information: Retained for 7 years as required by tax and accounting laws
Account Information: Retained as long as your account is active, plus a reasonable period thereafter in case you wish to reactivate
Customer Service Communications: Retained for 3 years after resolution of the issue
Marketing Preferences: Retained indefinitely unless you opt out
Website Usage Analytics: Retained in anonymized or aggregated form for up to 26 months

When we no longer need your information, we will delete or anonymize it. If deletion is not immediately possible (e.g., information stored in backup archives), we will securely isolate it from further processing until deletion is possible.

Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information. We honor these rights for all customers to the extent feasible.

For All Customers

You have the right to:

Access: Request a copy of the personal information we hold about you
Correction: Request that we correct inaccurate or incomplete information
Deletion: Request that we delete your personal information, subject to legal retention requirements
Opt-Out of Marketing: Unsubscribe from marketing emails by clicking the “unsubscribe” link in any marketing email or by contacting us

For California Residents (CCPA)

Under the California Consumer Privacy Act (CCPA), California residents have additional rights:

Know: Request disclosure of the categories and specific pieces of personal information we collect, the categories of sources, the business purposes for collection, and the categories of third parties with whom we share information
Delete: Request deletion of personal information (with exceptions for legal retention requirements)
Opt-Out of Sale: We do not sell personal information, so no opt-out is necessary
Non-Discrimination: We will not discriminate against you for exercising your CCPA rights

To exercise your CCPA rights, contact us as described below. We will verify your identity before responding. Verification may require matching at least two data points you provide with information we have on file.

For EEA/UK Residents (GDPR)

Under the General Data Protection Regulation (GDPR), residents of the European Economic Area and United Kingdom have additional rights:

Restrict Processing: Request that we limit how we use your information
Data Portability: Request a machine-readable copy of your information to transfer to another controller
Object to Processing: Object to processing based on legitimate interests, including direct marketing
Withdraw Consent: Withdraw any consent you previously gave (does not affect processing before withdrawal)
Lodge a Complaint: Lodge a complaint with your local supervisory authority (e.g., ICO in the UK, CNIL in France)

We typically have one month to respond to GDPR requests. Complex requests may take up to three months, in which case we will notify you.

How to Exercise Your Rights

To exercise any of these rights, contact us at:

Email: ttnham.llc@gmail.com

Mail: Lyora LLC, 7901 4TH ST N STE 300, ST. PETERSBURG, FL 33702, UNITED STATES

Please include:

Your full name
Email address associated with your account or orders
Specific right you wish to exercise
Any relevant order numbers or details to help us locate your information

We may need to verify your identity before processing your request. Verification methods may include asking you to confirm specific details about your orders or account, sending a confirmation email to your registered address, or requesting additional identifying information.

Children’s Privacy

The Site is not intended for children under 18 years of age. We do not knowingly collect personal information from children under 18. If you believe we have inadvertently collected information from a child under 18, please contact us immediately so we can delete the information.

Third-Party Websites

The Site may contain links to third-party websites, including payment processors, social media platforms, and shipping carriers. We are not responsible for the privacy practices or content of these third parties. We encourage you to read the privacy policies of each website you visit.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or for other operational reasons. When we make changes, we will revise the “Effective Date” at the top of this policy.

If we make material changes that affect how we use or share your personal information, we will notify you by:

Posting a prominent notice on the Site prior to the change becoming effective
Sending an email to the address associated with your account (if you have one)
Obtaining your consent where required by law

Your continued use of the Site after the effective date of any changes constitutes your acceptance of the updated Privacy Policy. If you do not agree with the changes, please stop using the Site and contact us to delete your information where applicable.

Contact Information

If you have any questions, concerns, or complaints about this Privacy Policy or our data practices, please contact us: